Long-list: tiers 1/2/3, Aug 2022:
- DAO Heroes, 1605 members
- Charmverse, 1082 members
- Fild DAO, 312 members
- Epic Web3, 188 members
- Emily DAO, 181 members
- Meta Ads, 169 members
- Superteam DAO, 125 members
- DAO Vibes, 65 members
- Bootcamp Season 1 DAO, 56 members
- Flote Fest, 55 members
- Clubeeo, 42 members
- DAOHQ, 35 members
- Women in Crypto, 32 members
- Charmverse Community, 27 members
- MetaWhips, 25 members
- Plato, 22 members
- The DAO, 20 members
- Paradigm, 17 members
- Hyperboloid Music, 16 members
- Funti3r Club, 14 members
- Photography DAO, 13 members
- Crypto Deer DAO, 13 members
- Tai Chi Youth, 13 members
- Talent DAO, 13 members
- Metabook DAO, 12 members
- Nebulai Talent DAO, 11 members
- Seed DAO, 10 members
- StayDAO, 10 members
- Rexplorer DAO, 10 members
- Cultural Code, 10 members
- Play4Change, 10 members
- Babylon Voice, 9 members
- Creator DAO, 9 members
- MainCard, 8 members
- Bootcamp Season 2 DAO, 8 members / $1,060 membership fee
- Vmester, 7 members
- Impulse DAO, 7 members
- Avolve, 6 members
- SCAZY, 5 members
- Serouno, 5 members
- Capsula, 5 members
- Pickledome, 5 members
- Tenamint , 5 members
- DRRT, 3 members (700 epxepted)
- Sotheby’s Institute of Art
- Foodriders
What are our main Big Cases?
| DAO | Customer Profile | Business Goals (pain) | Use Cases | Workflow | Measure of Success/ Why is it succesful case? | Possible Next Steps |
|---|---|---|---|---|---|---|
| Charmverse | Founder background Alex Poon → CEO & Co-Founder of CharmVerse Founded 3 startups, 2 VC-backed exits • Bs Computer science • MBA • China • 35-45 y.o. New York Location Audience: - 110 Followers on Discord, 843 Followers on Twitter ~ 600 NFTs airdroped | - DAO itself is not actively used (we need to understand the reason) - bring to friends to the product + use product → get access to DAO (what is the next?) - DAO as interactive tool → additional tool | - Early Adopters - Branding - NFT as a royalty program - NFT as access to token-gated chat | Initial Stage: - audience 10, 000 + Actions Stage: Result: | Charmverse is having it own product for Web3. They use NFT as loyalty program for their customers for using their Product. | Decide on a specific use case and suggest they try using this use case. Ideas: Develop a custom solution for the product through DAO → through offchain voting. Conduct the first 3 votes. NFT sale = access to chat (for late contributors). Come up with merchandise. Engage more audience, but for what → define goals. Pain - product, product refinement, custom product modifications. Conduct a fundraiser to expand the range. Think about new tiers for participants who can participate in product creation and review. Actual Roadmap: No roadmap is found. |
| Clubeeo | Founder of 2 projects, Web3 Dubai founders and developers and, Clubeeo - CRM for community managers | - help community managers manage private telegram and discord groups with nft-access and giveaway automations based on wallets information - The goal is to teach web3 community management - to share best practices in DAO members onboarding and community engagement. | NFT as membership | initial stage - small community - startup team Actions - started the work on roadmap - made their first NFT - organized events for community managers Result - first airdrop 30+ NFTs to the participants of the event - with 60% conversion from event registrations to event participants | Why is it success: — Airdropped NFT (35) — successful event showing the interest in the topic — great usecase of engaging potential clients to community of experts | - make more events for community managers - organize public NFT sale |
| Hey Growth | Founders have 6+ years of experience in product growth events, both virtual and in-person and 20K+ users in the international community on LinkedIn, Slack, Telegram, and other platforms | - increasing the involvement of event participants - testing DAO mechanics | NFT as a ticket to events | Initial stage: - Start up command - active social networks (Instagram, Youtube, Telegram) Actions: - came up with the idea of selling tickets - sell event tickets Result: - total number of airdrops/sale = 282 | Involvement in the world of web3 of the participants of the event, the opportunity to try and test the mechanics of one of the web3 tools | - providing access to restricted materials for NFT owners - sale of tickets as NFT for the following events |
| Women in Crypto | Elena Chigibaeva → TechWomen | Crypto investor | Serial Startuper A community of women/girls who are interested in developing themselves as professionals is also an online school and participation in events. Audience - 1000+ followers on Instagram | - Engage the community - Education Development - Small awareness of web3 in Central Asia - Apply web3 technologies in marketing | - DAO as branding tool - Early Adopters - Branding - NFT as a ticket to events - NFT as access to governance and voting - NFT as membership | Initial stage: - big community (1000+) - active social networks Actions: - estimate the web3 knowledge level in the community - estimate the engagement level of the community into the project - think through the NFT strategy (benefits, DAO workflow) - drop first NFTs Result: - dropped 7 NFT (for reposts and active engagement) - subscribers growth - NFT rewarding | - Community growth - Wallet creation for NFT drop - NFT drop - new participants for their bootcamp → Brand awareness raise and first NFT drops | - online bootcamp on digital finance for the women's community - fundraising through “unique” NFT collections sale - development of the crypto-world in other countries - hosting an Event → with access via NFT - community development - development of the DAO concept |
| PARADIGM | Artem Artego - music producer, event organizer, owner of the PARADIGM label • The label has been in existence for 8 years, actively releasing music during this time | Bootcamp: Make an NFT collection (1 tier), sell 30 NFTs • Develop an NFT strategy • Warm up the audience of the client's social networks and organize a festival • Hold a festival in autumn | - NFT as a ticket to events - NFT as access to governance and voting - NFT as access to token-gated chat - NFT as membership | Initial stage: - big community(10000+) - active social networks (Instagram, Youtube, Telegram) Actions: - estimate the level of engagement of web audience (warming up + questionnaires) - NFT Sale + fiat check out ($135 earned) Result: - 8 NFT sale through fiat check out - subscribers growth - NFT rewarding | - NFT airdrop/sale metric - engagement increase + additional activities and subscribers | - make first NFT Sale → through Superdao - work through NFT strategy |
| People Management | Superdao → Web3 Company | increase the involvement of participants - test the hypothesis of the DAO tool → how the DAO will affect the company itself | - DAO as branding tool - Early Adopters - Branding - NFT as a reward - NFT as a royalty program - NFT as access to token-gated chat - NFT as membership | Initial stage: - Start up team - active social networks (Instagram, Youtube, Telegram) - have a clear idea and concept Actions: - to vote - distribute Reward NFT Result: - made NFT Drop for 50 team members | - number of NFT Airdrops - number of Tiers for Rewards | - |
| DAO Vibes | DAO Vibes → Youtube channel 1000 + Followers | - increase the engagement of subscribers (comments, subscriptions - participation in voting | - DAO as branding tool - NFT as a reward - NFT as access to governance and voting | Initial stage: - large community (1000+) - active social networks (Instagram, Youtube, Telegram) Actions: - post on telegram - Announce on youtube Result: - made NFT Drop for 40 people - increased the number of interactions with YouTube content | Engagement and increase in view statistics + increase in audience engagement | Think about the NFT Reward Process → think about deeper Business Goals → understand clearer metrics for success beyond raising activity |
| Chuka.Inks | Founders: Eco Activists, expats in Georgia, one of the founders understands crypto, have been interested in the topic. 1300+ Insta Followers | an increase in the active community that wants to buy more of their fabric dyeing workshops -testing web3 mechanic - attracting users to vote (for example, for the choice of a manufacturing item at the next master class) - in the future, transfer their patterns to the metaverse and use them to create VR clothes | - Early Adopters - Branding - NFT as a royalty program - NFT as a ticket to events - NFT as access to governance and voting | Initial stage: - active social networks (Instagram) - finished product (master classes, materials, concept) Actions: - Familiarity with DAO mechanics - creation of a roadmap involving NFTs Result: - made NFT Drop for 5 people | Why is it succesful: — Won Superdao voting for best product — Airdropped 5 NFT — Clear use case utility for NFT | — Experimenting on different web3 mechanics — Extended advising from Superdao — Selling NFT tickets for loyalty program community access |
| Hyperboloid Music | Founder: famous music producer 15+ artists 3,000,000,000+ music tracks streamed overall HSE lecturer event organizer (dj sets) | — create DAO musicians, in which you can unite the fans of this musician - DAO should democratize investment in the artist - DAO should give fans more involvement in the artist's creative process | - DAO as investment community - NFT as access to governance and voting - NFT as membership | Initial stage: - large established community of artists (15) and fans (17k listeners on soundcloud) - a functioning organization (own artists, etc.) Actions: -thought out a roadmap for from DAO -their artist drew NFT - did (not yet completed) mutual promotion in tw Result: - Airdrop of 8 NFTs | Why is it success: — Airdropped NFT (9) — Developed community (+ Web3 informed community) — Won Superdao voting for best design | — Develop tiered (pokemon like) rewarding web3 system — Sync four founders goals and vision |
| Research DAO | Founder: High level manager at Rostelecom | Building a DAO to conduct cutting-edge research covering the hottest topics in building a DAO, including legal, marketing, infrastructure, economics, and more. Planned: - sale of studies or conducting them on request - launch of sales of NFT, mirror.xyz donations - growing community of DAO researchers, community events - attracting new and retaining existing researchers, creating a system of motivation for them. | - NFT as access to governance and voting - NFT as membership | Initial stage: A research team that is active in thematic communities and is interesting for investors. Actions: Result: есть что добавить здесь? | ||
| VTB | VTB devops cluster, customer - head o partnerships and his team | - they want to transfer their reward system into DAO setup - use NFTs as bonuses to motivate people to work together and to collaborate efficiently | - NFT as a reward | initial stage - community 1500 employees of the cluster - reward Web2 system Actions - started the work on roadmap - made their first NFT Result - first airdrop 8 NFTs to the team working on the DAO project | Why is it success: — Airdropped NFT (8) — Developed community of employees — Big enterprise, great usecase of implementing Web3 to Web2 | - Finish work on the roadmap - Start scaling the program into the whole team |
Successful Case Customer Profile → How is this person looks like?
- Have strong beliefs in Web3
- Very active user, have different ideas in mind, do not have to be ideas straight ahead, has final point.
- Ready to launch fast, have enough time for the project.
- Have gig audience
- Understand your community – who are they? where are they in web3? (for example, is his audience Web3 native, and how active is it)
- Knows what he wants to solve by crypto implementation
- Open doing any experience with the audience (not scared to try on NFT airdrop at least for the core member, and at least part of the audience)
- Ready to put at least a small amount into his crypto project
- Not skeptical
- At least minimal roadmap
What blockers can be on the way to success?
- Lack of trust from the audience towards crypto.
- It’s very difficult to set up crypto wallets in 1 week (solving with email airdrop).
- The customer might have a super active audience, but at the same time, they are hard to motivate (not loyal audience).
- NFT Sale might be difficult if the NFT buyer doesn’t have crypto in the wallet, or can the person simply do a fiat checkout? *understand when fiat checkout will be available.
- No artworks, no artists.
- No understanding of how crypto can help.
- No roadmap at all.
- Bureaucracy within the company.
Actions
- First to the audience (push as much as can)
- Crypto NFT Sale (crypto checkout)
- Fiat NFT Sale
- NFT Reward Process